Karthik Vinayagamoorthi
Babson College, USA
Biography
Karthik Vinayagamoorthi is an MBA student at Babson College, Wellesley, MA currently working at qPharmetra Pharmacometrics Consultancy as Digital Marketing
Manager. Prior to coming to the US, he began a $1.2 Mn startup called That1Card.com. 1.5 years into his startup he made That1Card the highest ranked Indian
e-commerce website as per Amazon’s Alexa ranking. Building on these successes, he continues to consult as a digital marketing strategy freelancer for several
B2B Omni channel companies.
Abstract
Abstract : Innovative applications of digital marketing in the dental patient interaction lifecycle